BMW Super Bowl 2015 Ad features BMW i3

Thursday, January 15, 2015

The BMW Super Bowl 2015 Ad features the all-electric BMW i3. The BMW i3 is the first of
the BMW i vehicles constructed from the ground up primarily of carbon fiber.

Currently available in the U.S., the BMW i3 has a starting MSRP of $43,350 (Including $950 Destination and Handling), and the range-extender model has a starting MSRP of $47,200 (Including $950 Destination and Handling).

The BMW Super Bowl 2015 commercial marks the return of BMW after a four year break.

“As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility,” said Trudy Hardy, Vice President of Marketing, BMW of North America. “Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy.”

The content of the BMW Super Bowl 2015 Ad have not yet revealed, but we know that it will be a 60-second spot. This means BMW paid about $9 million to NBC just for airing the Superbowl commercial.

Watch below an BMW i3 ad that BMW released this week.

Read more Super Bowl Ad News. See all announced Super Bowl 2015 Ads.


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