Hyundai Super Bowl 2012 Ad - Cheetah released

Monday, January 30, 2012

The Hyundai Super Bowl 2012 commercial titled "Cheetah" got released in full.

Hyundai, in its fifth consecutive year as a Super Bowl advertiser, will launch five total Super Bowl ads on February 5, including two pre-game spots, one in the highly rated pre-kick time slot and two ads slated for in-game air time.

The general theme of the Hyundai commercials focuses on elements that drive the Hyundai brand and culture, with the two in-game ads highlighting performance characteristics – bolstering a brand attribute that Hyundai doesn’t often emphasize.

The campaign features interactive and digital content throughout, including outtakes, online extensions and social media engagement to extend the reach of the program. Creative was developed by Hyundai’s agency of record, Innocean Worldwide Americas.

“Cheetah,” a 30-second spot slated for the first quarter, features a caged cheetah set to race a new 201-horsepower Veloster Turbo on a long stretch of open road. The car launches and the cage opens, but just a few yards into the race, the cat realizes he’s met his match as the car speeds ahead. The competitive cheetah then takes his frustration out on his handler.
This Hyundai Super Bowl ad is fun to watch and packs a lot of action with the cheetah in the short 30 seconds.

Watch the Hyundai Super Bowl 2012 Ad featuring the Hyundai Veloster Turbo below.

The Super Bowl 2012 is taking place in Indianapolis on February 5th, 2012. Watch already the first fully released Super Bowl 2012 Commercials online. Super Bowl Ads for Geeks is covering everything there is to know (Super Bowl 2012 Facts) about the Super Bowl 2012 Ads and more, leading up to the big game. The coverage on Super Bowl Ads for Geeks extends our famous Super Bowl for Geeks Guide on I4U News. See who the 2012 Super Bowl Advertisers are.


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